JLG
BAUMA’s worldwide appeal
BAUMA is the largest trade fair in the world that brings together the construction machinery industry in its entire width and depth. JLG, a leading manufacturer of lift equipment, shows at the BAUMA how they are redefining the industry and pushing it forward with their impressive arrangement of lift equipment and innovative technology solutions.
BAUMA’s worldwide appeal offers JLG the opportunity to speak to many existing and new relationships and to show them innovative equipment and to inform about new developments.
During the day, guests are warmly welcomed in the beautiful hospitality room on the first floor, which even has a large terrace that offers a beautiful view of the BAUMA. In the evening, the stand is transformed into an event location that offers space for a theme party for JLG guests.
By invitation JLG takes the visitors along in an immense so-called “Black Box” where a custom-made audio and light show explains JLG’s vision for the future.
- Europe
- Hypsos in Soesterberg, the Netherlands
Our challenge
For this project Hypsos was challenged at the end of 2018 to work with a fixed budget. Due to time and budget restrictions, it was decided to work with a reversed approach, in which the first choices were made in the use of materials. With these building blocks, the Hypsos designer fine-tuned the stand design, which resulted in a beautiful exhibition presentation that fitted perfectly to the way JLG wanted to communicate with the guests of the BAUMA.
That’s why we are proud we once again lived up to JLG’s confidence in Hypsos!
Fixed budget
We took the challenge
Fine-tuned stand design
Setting the materials with building blocks
Reversed approach
Decisions were made in the use of the materials, matching the budget.
Trade show participation coming up?
A trade show participation offers you the unique opportunity to be face to face with your target group. We would like to assist you in grabbing that opportunity and produce powerful stand designs so that your stand presentation will have “stopping power”. We think results-oriented.
Please fill in the form below, or send your stand designs to info@hypsos.com and we will get in contact with you.

De uitdaging en onze kracht
De kern van de zaak is hier eigenlijk dat voor dergelijke projecten mensen nodig zijn die de kennis hebben om de link te vormen met de inkoop en het projectmanagement tussen de lokale bouwers die het project grotendeels lokaal opbouwen en de klant anderzijds die zijn wensen heeft wat betreft het project EN de diverse leveranciers die zeer specialistische productkennis toevoegen aan het project (denk aan holografische voorstellingen, VR, 538 studio opbouwers) en die allemaal hun eigen wensen/eisen hebben.
Bij Heineken zijn vele containers uit Europa gekomen met specialistische spullen als AV, verlichte logo’s, apparatuur. Lokaal laten we de rompbouw maken en interieurelementen. Lokale mensen en westerse mensen samen moeten al deze onderdelen tot een geweldig project brengen.
Projectmanagers van Hypsos bezitten die internationale kennis om eerst lokaal leveranciers te zoeken, offertes bij aan te vragen, zich te verzekeren dat ze hierop zelf kunnen bouwen en deze bouwers vervolgens aansturen (ondanks taalbarrieres (lees – zelfs lokale projectmanagers GEEN Engels spreken))
Onze uitdagingen
Overbruggen van cultuurverschillen
Inbrengen specialistische productkennis
Internationale en lokale logistiek
Onze kracht
Linking pin in projectmanagement
Sterk internationaal netwerk
Oplossingsgericht en gereed voor iedere uitdaging
Trade show participation coming up?
A trade show participation offers you the unique opportunity to be face to face with your target group. We would like to assist you in grabbing that opportunity and produce powerful stand designs so that your stand presentation will have “stopping power”. We think results-oriented.
Please fill in the form below, or send your stand designs to this mail address and we will get in contact with you.

Hypsos in Soesterberg
Centurionbaan 220
3769 AV Soesterberg, The Netherlands
Hypsos in Hong Kong
14/F Yau Lee Centre, 45 Hoi Yuen Road
Kwun Tong Kowloon, Hong Kong
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Ulitsa 1905 Goda 7 Bld 1 floor 6 office K,
123022 Moscow, Russian Federation
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São Paulo, Brazil
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The Old Casino 28 Fourth Avenue
Hove East Sussex BN3 2PJ, England