BAUMA’s worldwide appeal

BAUMA is the largest trade fair in the world that brings together the construction machinery industry in its entire width and depth. JLG, a leading manufacturer of lift equipment, shows at the BAUMA how they are redefining the industry and pushing it forward with their impressive arrangement of lift equipment and innovative technology solutions.

BAUMA’s worldwide appeal offers JLG the opportunity to speak to many existing and new relationships and to show them innovative equipment and to inform about new developments.

During the day, guests are warmly welcomed in the beautiful hospitality room on the first floor, which even has a large terrace that offers a beautiful view of the BAUMA. In the evening, the stand is transformed into an event location that offers space for a theme party for JLG guests.

By invitation JLG takes the visitors along in an immense so-called “Black Box” where a custom-made audio and light show explains JLG’s vision for the future.

Our challenge

For this project Hypsos was challenged at the end of 2018 to work with a fixed budget. Due to time and budget restrictions, it was decided to work with a reversed approach, in which the first choices were made in the use of materials. With these building blocks, the Hypsos designer fine-tuned the stand design, which resulted in a beautiful exhibition presentation that fitted perfectly to the way JLG wanted to communicate with the guests of the BAUMA.

That’s why we are proud we once again lived up to JLG’s confidence in Hypsos!

Reversed approach

Decisions were made in the use of the materials, matching the budget.

Trade show participation coming up?

A trade show participation offers you the unique opportunity to be face to face with your target group. We would like to assist you in grabbing that opportunity and produce powerful stand designs so that your stand presentation will have “stopping power”. We think results-oriented.

Please fill in the form below, or send your stand designs to info@hypsos.com and we will get in contact with you.

De uitdaging en onze kracht

De kern van de zaak is hier eigenlijk dat voor dergelijke projecten mensen nodig zijn die de kennis hebben om de link te vormen met de inkoop en het projectmanagement tussen de lokale bouwers die het project grotendeels lokaal opbouwen en de klant anderzijds die zijn wensen heeft wat betreft het project EN de diverse leveranciers die zeer specialistische productkennis toevoegen aan het project (denk aan holografische voorstellingen, VR, 538 studio opbouwers) en die allemaal hun eigen wensen/eisen hebben.

Bij Heineken zijn vele containers uit Europa gekomen met specialistische spullen als AV, verlichte logo’s, apparatuur. Lokaal laten we de rompbouw maken en interieurelementen. Lokale mensen en westerse mensen samen moeten al deze onderdelen tot een geweldig project brengen.

Projectmanagers van Hypsos bezitten die internationale kennis om eerst lokaal leveranciers te zoeken, offertes bij aan te vragen, zich te verzekeren dat ze hierop zelf kunnen bouwen en deze bouwers vervolgens aansturen (ondanks taalbarrieres (lees – zelfs lokale projectmanagers GEEN Engels spreken))

Onze uitdagingen

  • Overbruggen van cultuurverschillen

  • Inbrengen specialistische productkennis

  • Internationale en lokale logistiek

Onze kracht

  • Linking pin in projectmanagement

  • Sterk internationaal netwerk

  • Oplossingsgericht en gereed voor iedere uitdaging

Trade show participation coming up?

A trade show participation offers you the unique opportunity to be face to face with your target group. We would like to assist you in grabbing that opportunity and produce powerful stand designs so that your stand presentation will have “stopping power”. We think results-oriented.
Please fill in the form below, or send your stand designs to this mail address and we will get in contact with you.

Any questions? Feel free to ask!

Get in contact: