Nijntje Flagship Brand Store
Hypsos – Retail Interiors & Brand Environments
Recognizable globally; Nijntje, the fictional character created by Dick Bruna, is adored globally by children and adults alike. Our Interiors & Retail team was requested by Mercis, the rights owners of Nijntje, to develop and create a new branded store within a new grand development in Leidschendam, The Westfield Mall. As a new highlight for tourists, the mall gives the perfect opportunity for a Nijntje branded store.
The Hypsos Retail Interiors & Brand Environments team took together with our selected partner studio Su Design Us the noticeable elements from the books and integrated them into the store to give the store familiarity and a clear sense of brand. By creating a clean, bright and light store, the emphasis was placed on the lead character; Miffy, who with bright primary colors creates a great contrast within the store.
This resulted in an inviting brand store, based in the Central Plaza of the Mall, amongst other top international brands where tourists and locals will pop in to visit one of The Netherlands most loved exports.
Hypsos in Soesterberg
Hypsos in Hong Kong
14/F Yau Lee Centre, 45 Hoi Yuen Road
Kwun Tong Kowloon, Hong Kong
Hypsos in Moscow
Ulitsa 1905 Goda 7 Bld 1 floor 6 office K,
123022 Moscow, Russian Federation
Hypsos in São Paulo
Rua Guaipa, 1000, Vila Leopoldina
São Paulo, Brazil
Hypsos in London
The Old Casino 28 Fourth Avenue
Hove East Sussex BN3 2PJ, England